Over the 11 many years that I have been publishing the martech landscape, as it mushroomed from ~150 answers to...
“We’re coming into a publish-digital-transformation period, wherever companies are no extended planning to grow to be ‘digital.’ They are digital.”...
In 2019, I hypothesized that we were on the cusp of a Second Golden Age of Martech. The defining characteristic...
Jay McBain, formerly of Forrester and now with tech analyst firm Canalys, is the world’s leading expert in partner, channel,...